Siteware and brMalls: Automating Results Management and Merit-Based Bonus Calculations

brMalls is Latin America’s largest integrated shopping center operator—the only one present across all five regions of Brazil—with more than 46 properties. It’s a young company with an ambitious vision: to become the largest and best shopping center company in the world.

The Challenges

Among brMalls’ core values are growth, productivity, and a results-driven, meritocratic culture. As an organization aiming to lead the Brazilian market, they needed a platform to manage company-wide goals.

With Siteware’s support, brMalls automated the following challenges:

Cascading the company’s macro objectives into goals for directors, managers, and analysts;
Tracking monthly goal attainment in results meetings;
Embedding a results-focused culture across every level of the organization;
Rewarding top-performing employees.

STRATWs One and brMalls

Our software is designed to manage company-wide goals—and brMalls is no exception.

Clear, visual tracking of company indicators through intuitive charts;
“Traffic lights” (RAG status) that reflect each goal’s health, making it simple and routine to spot deviations and correct course;
Team-level and individual dashboards with straightforward visualizations to follow cascaded goals.

As a result, we enable brMalls to:

Automate its management model, from strategic goals down to individual targets;
Make monthly results meetings simpler and more effective, focused on resolving goal deviations and ensuring outcomes;
Centralize all company goals in a single system for clear visibility and measurable results.

Resultados alcançados

With status “traffic lights,” brMalls can quickly see how teams and individuals are performing. In monthly results meetings, action plans are defined for goals flagged as at-risk—helping the company keep a strong focus on results.

Having all goals in one, intuitive system also enables Management at a Glance (Gestão à Vista): everyone can see not only their individual performance but also the company’s overall progress. That transparency—a core brMalls value—is built in.

brMalls believes meritocracy is a powerful way to achieve results and develop people. Everyone has individual goals, from Directors to Interns. With Siteware’s solution, the People & Management team can assess overall performance: first by defining indicators and weights for each goal, and then—during results reviews—by using the system to calculate each employee’s performance score.

This makes it easier and fairer to award bonuses to those who meet their targets and contribute most to the company’s growth.

STRATWs One

Ideal para a necessidade da sua empresa

Para empresas que já possuem maturidade de gestão e querem:

Fortalecer a cultura de gestão por resultados com estruturação de um robusto processo, capaz de aumentar a produtividade e reduzir a dependência das grandes consultorias
Alinhar toda a empresa em torno dos objetivos, metas e entregas
Estimular a comunicação, colaboração e disseminação das melhores práticas entre as diversas áreas da empresa
Garantir execução do planejamento estratégico
Consolidar as informações das diferentes unidades operacionais e/ou negócios de uma organização